LG Launches Its First Smartphone, LG Incite, With Advanced Multimedia Features

AT&T and LG Mobile Phones Launch New Windows Mobile 6.1 Smartphone With Sleek Design, Vibrant Touch Screen, aGPS, Wi-Fi and More

LG Electronics MobileComm U.S.A. Inc. (LG Mobile Phones) has launched its first ever Smartphone LG Incite(TM) in the US as its answer to the existing Smartphone Titans. The handset is one of the newest Windows Mobile device powered by the AT&S’s 3G network for users who crave premium capabilities with ultramodern design. The Incite is available exclusively to AT&T network all over the US. The LG Incite boasts the latest in wireless communications technology, with domestic and international 3G capabilities, built-in aGPS and Wi-Fi(R) (802.11 b/g) and Bluetooth 2.0(R). The LG Incite is equipped with Windows Mobile 6.1 Professional, Microsoft Office Mobile and Microsoft ActiveSync 4.5. The first of its kind for LG Mobile, offers Windows Media Player 10.

The LG Incite hosts loads of multimedia features, including AT&T Navigator, powered by TeleNav, featuring turn-by-turn voice and on-screen directions with colorful 3-D moving maps that can be used in vehicles or while walking. AT&T Navigator also features traffic alerts, re-routing and other location-based services. There also is business and personal e-mail access through Microsoft Direct Push and AT&T’s Xpress Mail service, instant messaging and AT&T Mobile Music service, which provides fast access to downloadable music from eMusic(R).

The Smartphone is based on Windows Mobile 6.1 Professional and includes a 3-inch QVGA display and 3-inch touchscreen. The phone is 3G enabled and has built in Wi-Fi and Bluetooth 2.0 capabilities. Among other specifications, the phone includes 128MB RAM, 256MB ROM, and microSD Memory Port with up to 16GB of support. Incite weighs 4.2 ounces and has all the functional features required for a Smartphone.

LG Incite looks as good as it sounds: a sophisticated, sleek design, a crystal-clear 3-inch touch screen and a 3.0 megapixel camera and camcorder that enables consumers to send and enjoy memories at the touch of a button. Users have a choice of on-screen virtual keyboards — a full, QWERTY keyboard in landscape mode and a 20-key keyboard in portrait view — with haptic keys that provide vibration feedback. The Incite also offers users choice in terms of screen navigation by simply using their fingers to move through the Incite’s friendly user interface, the scroll button to the upper right of the screen or the included stylus. A configurable, drag-and-drop favorites menu provides quick access to the applications that matter most to the user.

"LG Mobile Phones has done an outstanding job in its first offering in the U.S. Smartphone arena with the LG Incite, and AT&T is pleased to the be first U.S. carrier to offer an LG Smartphone," said Michael Woodward, vice president, Smart Devices for AT&T’s wireless operations. "It is a great looking Smartphone with powerful capabilities that will provide our customers with a new and outstanding choice in our Windows Mobile Smartphone portfolio, which is the broadest in the industry."

Ehtisham Rabbani, vice president of Marketing and Product Strategy for LG Mobile Phones, said, "LG is excited to offer a phone with a different capability than anything we’ve offered in the U.S. thus far. As a leading provider of handsets, LG constantly looks toward the future and strives to incorporate the newest technologies as they become available to our consumers."

The Incite also supports Microsoft’s System Center Mobile Device Manager 2008, an enterprise-grade mobile solution for managing and protecting Windows Mobile 6.1 phones. Mobile Device Manager helps companies provide its mobile workers with software updates and applications over the air, as well as security-enhanced access to company data.

The Incite operates on AT&T’s 3G BroadbandConnect network, which currently is available in more than 320 major metropolitan areas in the U.S. and, by year-end, AT&T expects to offer the service in nearly 350 leading U.S. markets. In addition to 3G connectivity, the Incite is also designed to connect seamlessly with AT&T’s nationwide(1) EDGE network, which is available in more than 13,000 cities and towns and along some 40,000 miles of major highways. When abroad, customers can use the Incite to make a phone call in more than 200 countries and access data in more than 150, including more than 60 with 3G networks. AT&T has the broadest international wireless coverage of any U.S. carrier.

The phone is widely available on AT&T retail stores and online at a price of USD 199.99 with two year agreement and mail-in rebate. For more information about price plans, please visit http://www.wireless.att.com.

For more information about this announcement, please visit the AT&T newsroom at http://www.att.com/newsroom.

Source: AT&T

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